In order to manage your career today, you need a wide variety of tools and one
of those tools is your resume. Just a few short years ago, that meant a simple
paper document that listed your work experience, accomplishments, education,
and a few other details. Today, it means a paper resume plus an electronic
version that can be left in cyberspace to work for you twenty-four hours a day.
So, just what is an electronic resume? There are actually three kinds. The first
is a paper resume that becomes an electronic version against your will when it
is scanned into a computer. Second is a generic computer file that you create
especially to send through cyberspace without ever printing it onto paper--an
e-mailable version. And, third, is a multimedia resume that is given a home at
a fixed location on the Internet for anyone to visit at will. Let's look at
each kind in turn.
The Scannable Resume
Here's the scenario. You innocently create a handsome paper resume and mail it
to a potential employer. Unbeknownst to you, the company has implemented a
computerized system for scanning resumes as they arrive in the HR department.
Instead of a human reading your resume and deciding how to forward it along or
file it, a clerk sets your resume on the glass of a scanner bed and the black
dots of ink are turned into words that are then stored in a computerized resume
database. The paper is either filed or thrown away.
Also falling into this class is your paper resume when it is faxed to a
potential employer. Instead of receiving a printout of your resume, a potential
employer allows your fax to sit in a computer's queue until a clerk can verify
and summarize the information into the same computerized database where the
scanned paper resumes have been stored.
According to U.S. News & World Report, more than 1,000 unsolicited resumes
arrive every week at most Fortune 500 companies, and before the days of
applicant tracking systems and resume scanning, 80 percent were thrown out
after a quick review. It was simply impossible to keep track of that much
paper. Recent sources indicate that nearly half of all mid-sized companies and
almost all Fortune 1000 companies are scanning resumes and using computerized
applicant tracking systems. Smaller companies turn to service bureaus and
recruiters to find potential employees for them, and these same service bureaus
and recruiters scan resumes.
The E-mailable Resume
When you type words onto a computer screen in a word processing program, you are
creating what is called a "file" or "document". When you save that file, it is
saved with special formatting codes like fonts, margins, tab settings, etc.,
even if you didn't add these codes. Each word processing program (WordPerfect,
Microsoft Word, etc.) saves its files in its own native format, making the file
readable by anyone else with the same software or with some other software that
can convert that file to its own native format.
Only by choosing to save the document as a generic ASCII text file can your
document be read by anyone, regardless of the word processing software used.
This is the type of file you must create in order to send your resume via
e-mail. An ASCII text file is simply words--no pictures, no fonts, no
graphics--just plain words. If you print this text, it looks very boring, but
all the words are there that describe your life history, just like in the
handsome paper resume you created to mail to a potential employer. This
computer file can be sent to a potential employer in one of two ways.
First, you can send the file directly to a company's recruiters via an e-mail
address. Always choose to e-mail your resume when an ad publishes an e-mail
address. When you e-mail your resume directly to a company, you have total
control over whether or not your information is correct. You are not at the
whim of a scanner's ability to read your font or formatting. This is also the
fastest way to get your resume into the hands of a hiring manager. Several
times I have e-mailed resumes for my clients and received personalized replies
within an hour!
Second, you can use this file to post your resume onto the Internet (to the home
page of a company, to a job bank in answer to an online job posting, or to a
newsgroup), an online service (like CompuServe or America Online), or a
bulletin board service.
In any case, the file ends up in the same type of computerized database where
the scanned paper resumes have been stored. Your resume will be accessible
every time the hiring manager searches the resume database using keywords, so
it will never again be relegated to languishing in a dusty filing cabinet.